About Us

Founded in 2017, Semantic Minds is driven by a commitment to deliver data-driven digital marketing and machine learning solutions tailored to the unique needs of our clients.

Our expertise spans a broad spectrum of services, including digital marketing, machine learning, data cleaning, UI/UX, and web design.

We combine industry knowledge with innovative techniques to help businesses achieve their goals and thrive in the digital landscape.

Our Journey

Abrar Tariq, a data scientist, founded Semantic Minds, starting with humble SEO beginnings. Driven by a vision to solve digital marketing challenges, Abrar harnessed data-backed strategies, transforming campaigns with precision and insight. His relentless pursuit of innovation turned Semantic Minds into a powerhouse.
Today, we stand tall as a fully-fledged, data-driven digital marketing company, embodying a journey from grass to grace, fueled by passion and ingenuity.

LEADERSHIP TEAM

Abrar Tariq

Director SEO/AI

Ihsan Riaz

Machine Learning Lead

Muhammad Uzair

Web Design Lead

Our Story

2007

The SEO Spark

The journey began in 2007 when Abrar Tariq’s first eCommerce venture struggled due to poor SEO. This experience ignited his passion for understanding search engine optimization and its potential to drive traffic and generate sales.

2012

Gaining Experience

By 2012, Abrar had accumulated significant expertise in SEO, helping numerous businesses enhance their online visibility and organic traffic. His hands-on experience and dedication to understanding the evolving SEO landscape set the foundation for Semantic Minds.

2017

Founding Semantic Minds

In 2017, Abrar founded Semantic Minds with a vision to provide transparent and effective SEO solutions. His experience and insights drove the agency to focus on delivering measurable results for clients.

2019

Embracing Data-Driven SEO

In 2019, following Google’s BERT update, Abrar decided to exclusively focus on data-driven SEO. To deepen his understanding of machine learning and its application in SEO, he pursued a Master’s in Artificial Intelligence from the University of Strathclyde.

2020-Present

Staying Ahead

SEO is a dynamic field, and staying updated with the latest trends is crucial. Abrar has been a regular attendee at international SEO conferences such as Brighton SEO, SMX, and SAScon, ensuring that Semantic Minds remains at the forefront of industry advancements.